Privacy Policy

Effective Date: 15 July 2025
Last Updated: 15 July 2025

Introduction

TMRWLABS ("we," "our," or "us") operates the website https://tmrwlabs.io and provides a comprehensive analytics platform that integrates customer data from multiple sources including Wi-Fi login details, POS transactions, and email marketing platforms to provide actionable business insights.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform and services.

Information We Collect

Information You Provide Directly

  • Account registration information (name, email, business details)
  • Business configuration data and preferences
  • Customer service communications
  • Payment and billing information

Data Collected Through Our Platform

  • Wi-Fi Access Data: When guests connect to your business Wi-Fi through our platform, we collect email addresses, device information, and connection timestamps
  • POS Transaction Data: Sales data, transaction amounts, product information, and timestamps (when integrated with your POS system)
  • Email Marketing Data: Customer engagement metrics, campaign performance, and subscriber information from integrated platforms like Mailchimp and Klaviyo

Automatically Collected Information

  • Usage analytics and platform interaction data
  • Cookies and similar tracking technologies

How We Use Your Information

We use the collected information to:

  • Provide and maintain our analytics platform services
  • Generate unified customer insights and business reports
  • Process transactions and manage your account
  • Improve our platform features and user experience
  • Send important service communications
  • Provide customer support
  • Ensure platform security and prevent fraud
  • Comply with legal obligations

Information Sharing and Disclosure

Third-Party Service Providers

We may share your information with trusted service providers who assist us in:

  • Cloud hosting and data storage
  • Payment processing
  • Email communications
  • Customer support
  • Analytics and platform improvements

Business Partners

  • Mailchimp: When you integrate with Mailchimp, we share relevant customer data to sync your email marketing campaigns with our analytics platform
  • POS System Providers: We access transaction data through authorized integrations to provide unified customer insights
  • Wi-Fi Hardware Partners: We work with Wi-Fi providers to enable guest data collection

Legal Requirements

We may disclose your information if required by law, court order, or to protect our rights and safety.

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity.

Data Security

We implement industry-standard security measures including:

  • Encryption of data in transit and at rest
  • Regular security audits and monitoring
  • Access controls and authentication systems
  • Secure cloud infrastructure
  • Employee training on data privacy

Your Rights and Choices

Access and Control

  • View and update your account information
  • Request a copy of your personal data
  • Delete your account and associated data
  • Opt-out of marketing communications

Cookie Preferences

You can control cookie settings through your browser, though this may affect platform functionality.

Data Retention

We retain your information only as long as necessary to provide our services and comply with legal obligations.

Guest Data Privacy

For Business Customers

When your guests connect to Wi-Fi through our platform:

  • Guests must provide explicit consent for data collection
  • We collect only necessary information for service provision
  • Guests can request deletion of their data
  • We maintain transparent data collection practices

Guest Rights

Guests whose data is collected through our platform have the right to:

  • Access their personal information
  • Request data correction or deletion
  • Withdraw consent for future data processing
  • Contact us directly with privacy concerns

International Data Transfers

If you are located outside the country where our servers are located, your information may be transferred internationally. We ensure appropriate safeguards are in place for such transfers.

Children's Privacy

Our platform is not intended for individuals under 16 years of age. We do not knowingly collect personal information from children under 16.

California Privacy Rights (CCPA)

California residents have additional rights including:

  • Right to know what personal information is collected
  • Right to delete personal information
  • Right to opt-out of the sale of personal information
  • Right to non-discrimination for exercising privacy rights

European Privacy Rights (GDPR)

For EU residents, we provide additional protections including:

  • Lawful basis for processing personal data
  • Right to data portability
  • Right to object to processing
  • Right to lodge complaints with supervisory authorities

Platform-Specific Privacy Practices

Wi-Fi Data Collection

  • Guest consent is obtained before data collection
  • Data is collected only when guests voluntarily connect
  • We implement privacy-by-design principles
  • Regular audits ensure compliance with privacy standards

POS Integration

  • We access only necessary transaction data
  • Customer payment information is not stored by us
  • Data is processed in accordance with PCI DSS standards
  • Integration partners maintain their own privacy policies

Email Marketing Integration

  • We sync data with platforms like Mailchimp under your authorization
  • Subscribers can opt-out directly through email platforms
  • We maintain compliance with CAN-SPAM and similar regulations

Updates to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes by:

  • Posting an updated policy on our website
  • Sending email notifications to registered users
  • Providing in-platform notifications

Contact Information

For questions about this Privacy Policy or our privacy practices, contact us at:

TMRW Labs
Email: info@tmrwlabs.io
Website: https://tmrwlabs.io
Address: Bali, Indonesia

For immediate privacy concerns or to exercise your rights, please use the contact information above or reach out through our customer support channels.

This Privacy Policy is designed to be transparent about our data practices while ensuring compliance with applicable privacy laws. We are committed to protecting your privacy and maintaining the trust you place in our platform.